Challenge:
To create a simple, but no less dynamic, version of the main Playstation.com website for the 18 local regions. The regional sites needed to be customisable in 15 different local languages, including Herbew and Arabic, but retain an overall corporate look and feel.
Solution:
A replication of the portal on a smaller scale designed & built for emerging marketing with low broadband penetration with a user-friendly CMS to enable localisation across15 languages giving each country the ability to personalise own website for their market but with overall control remaining with head office.